The Baby Boomers were born between 1945 and 1964, so the baby boomers’ age range in 2021 is between 76 and 57 years old. Their name comes from the high birth rate after World War II (1939-1945), which was determined by the economic boom in the United States and Western Europe.
They grew up in a completely different world than the one that surrounds us now. Their childhood and youth were during the welfare state and they and faced the first financial crisis in 1973. The geo-political world was also very different back then, they witnessed the Vietnam War, the revolutions in some third world countries, while they spent the first half of their life with the political unrest that meant the cold war. This gave birth to some cultural expressions which became classics nowadays.
Some of them protested in the ’60s against the Vietnam War and they were part of the hippie movement. This was the time of the psychedelic experiments, free love and, definitely impactful for the future generations, female liberation. Some huge rock and pop names come from their generation, such as the Beatles, the Rolling Stones, or Jimmy Hendrix.
The technology that surrounded the Baby Boomers in the first half of their lives was not more than landline phones, printed newspapers and books, TV (first black and white and later color), music in vinyl followed by the cassettes and only by their midlife they saw the VHS and the cable TV. They adapted to personal computers by half of their lives and later on to mobile phones and wi-fi, but their technology and entertainment consumption behavior remain very different compared to younger generations.
With all this being said, they shaped quite a bit the world as we know it today and they still hold key positions in politics, the last four presidents of the United States, including Donald Trump are all Baby Boomers, while there has not been one Gen-Xer American president.
Many Baby Boomers are working or plan to work past 65 years old and some of them do not plan to retire at tall, which means that they are still significant in the workforce, especially since some high-rank corporate positions are being held by those who have acquired them after a long term career.
They are the richest generation so far (and by far). If compared to the millennials, they got married seven years earlier (age 23), owed a house and had kids earlier too, which can be explained because their average real labor earnings were about 25% higher.
Parents to the millennials are accused of having “stolen” some rights and benefits which they very much enjoyed, such as access to education, secure jobs after graduating and home-owning among others. There is quite a clinch between both generations, accusing each other of selfishness and being narcissistic.